Recently, the Beijing High People's Court officially released the 2025 "Top Ten IPR Judicial Protection Cases" and "Top Ten Trademark Right Granting and Verification Cases ". The case " 'DEEP MIND' Trademark Infringing on AI Enterprise's Trade Name Rights", represented by LexField Law Firm, was selected into the "Top Ten Trademark Right Granting and Verification Cases".
In this case, LexField acted for a world-leading artificial intelligence enterprise and successfully invalidated two disputed trademarks that were identical to the enterprise's trade name "DEEP MIND", filed for registration by a third party in 2015. Through professional assessment, the LexField team accurately identified the breakthrough point of the case and successfully persuaded the Beijing Intellectual Property Court and the Beijing High People's Court to fully support our claims, achieving victory in both trials.
a) Breaking through the procedural barrier of "no second trial for the same matter": This case was the client's second invalidation request for the same trademark. By submitting new evidence generated afterward, which confirmed that the client's trade name had gained reputation by the application date of the disputed trademark (2015), the LexField team successfully overcame the procedural obstacle, and the evidence was adopted by the court.
b) Expanding the protection boundaries for international enterprise trade name rights: As a purely technology-focused foreign enterprise with no physical operations or traditional sales evidence in China, the client faced inherent difficulties in protecting its trade name rights. The LexField team creatively argued and successfully demonstrated that through global media coverage and widespread discussion and dissemination within internet technology communities, its trade name "DEEP MIND" had established a stable and clear referential relationship among the relevant public in China, forming prior rights deserving protection. This viewpoint received explicit support from the court.
c) Grounded in industry characteristics, demonstrating judicial foresight: The judgment clearly stated that in highly globalized cutting-edge fields such as artificial intelligence, protecting the trade names of foreign enterprises that have gained reputation in China through international influence is a necessary measure to regulate market order, guide domestic market entities to focus on independent innovation, and participate in high-quality international competition. This reflects the judicial protection orientation toward new quality productive forces.
This selection is not only a strong safeguard of the client's rights and interests but also a further recognition of LexField's professional capabilities. In the future, LexField will continue to deepen its presence in the intellectual property field, provide high-quality and forward-looking legal services for clients in the complex and ever-changing commercial and legal environment, and support enterprise innovation and development.
